May 4, 2021

An Easy Way to Add Rich Media to Your Videos

An Easy Way to Add Rich Media to Your Videos

Leveraging rich media video assets enables you to provide a great user experience, allowing you to engage and inspire your audience, increasing conversions, completions and click-through rates, depending on the format you choose.

Dailymotion’s Rich Media video options combine creative execution and strong calls-to-action that help you deliver above-benchmark completion rates of 70-91% and click-through rates of 0.4-4.2% depending on format.

The format you choose will depend on what you are trying to achieve with your video:

  • Custom Seekbar: An animated product image moving along the bottom of the video
  • Fast Impact – An overlay that allows the viewer to skip the video straight through to the product information or imagery
  • Dressed Preroll – Branded high-impact border to your video
  • Call to Action – A call-to-action overlay on the video

Experimenting with using rich media video assets is easy with Dailymotion. With campaign spends of $2000 or over, the production of the rich media video asset is included, and the rich media video file is then yours to use where you choose.

If you’d like to know more email us at or fill in the form on our contact page, and we will be in touch as soon as we can. We can arrange for you to buy Dailymotion Rich Media programmatically via a deal we create for you or directly using an Insertion Order (IO). Why not give it a go today?

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